Patient Advocacy Synthesis

Synthesize the Data that Matters Most to Your Research And Patient Communities

Synthesize a 360 degree view of data about your patient communities, competitive landscape, and patient sentiment into actionable insights.

overview

Why data synthesis?

Surveying your patient landscape allows your team to make decisions and develop plans based on the most up-to-date understanding of what your patients need. Avoid slowdown in trial recruitment, mitigate dropout rates, enhance engagement, and otherwise optimize your operations with the 360 degree view provided by Synthesis reports.
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Uncover authentic conversations

Securely and privately uncover and map the topics your patients care most about, the conversations that are being had, and the resources that they have and the resources that they need.

map the patient landscape

Leave no stone unturned in the mapping of your patient landscape. Identify key voices, organizations, and competitors through PA Synthesis.

Identify key patient concerns

Whether it be a type of intervention or recent news about a competitor's trial, discover the things that your patients are most worried about to proactively address their concerns.

establish actionable next steps

Leverage your data into clear and concrete next steps through our team's expertise and guidance.

overview

How does Synthesis Work?

A deeper and more authentic understanding of your patient landscape equips your teams to proactively address patient questions, win more advantageous competitive positioning, and ensure your organization's next steps and strategic vision are designed for measurable impact.

Digital + Real-world Patient landscape mapping

We start with a full mapping of the real-world and online patient landscapes.

Through this, we identify key patient sub-communities, their most immediate concerns and questions, the messaging they are currently receiving from other organizations and competitors, and what is lacking in the materials they are accessing.

Datatized patient conversations

As we map the landscape, we identify the conversation topics patients most care about. This exercise turns patient conversations into actionable datapoints for your team to consider in clinical protocol design, corporate communications, content development, and more.

patient group feedback

To fill in the nuances of what patients most want, we run direct patient feedback sessions in the form of focus groups and digital surveys. This is powered by our platform, our patient advocacy network, and our trusted position within the patient and research communities.

continuous data update + monitoring

Conversations never sit still.
And it's why our datasets don't sit still, either. After the initial data synthesis is complete and delivered, our team regularly updates the data on a monthly or bi-monthly cadence. This allows your team to track the impact of patient engagement initiatives, the movement of your competitors, and the reaction from the patient communities your work serves.

Service listing

Synthesis Capabilities

Our team's experience and proprietary systems allow for a full range of data synthesis options for our partners.
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Social listening

Identify and synthesize the online and real-world conversations your patients are engaged in, and which competitors and organizations are speaking most loudly to them.

Disease Landscape Analysis

Map the nuances of the digital landscape your patients are accessing. Identify the key pieces of content they consume, what messaging they are responding to, and what resources are missing that you and your team can uniquely develop for the community.

Competitive Landscape Analysis

Identify the competitors in your research field, map out their patient engagement strategies, and identify how effective their communications are. By understanding what share-of-voice your competitors command in the market, your team can better craft a patient outreach strategy that resonates and wins more advantageous competitive positioning.

Patient Focus Groups

Pair passive data synthesis with active listening. Craft questions with our team that are designed to uncover what patients truly care about and how you can best serve their needs, and administer the questions via curated focus groups and/or digital surveys.

Expert data-driven guidance

Data is good. Action is better. With PAS' team of industry experts, your data reports are crafted to deliver actionable insights. Our team walks through the reporting with you and your stakeholders, offer guidance around next steps, and provide the framework to best understand what the data is saying and how to best manifest the insights into game-changing initiatives.

Evolving Datasets

Ensure that your data is up-to-date with our Synthesis platform. Identify the conversations you care most about, and our team and systems monitor the evolving landscape to deliver updated reports on a regular cadence.

How Patient Engagement Supports Your Research and Team.

The foundation for strategy development begins at the convergence of business objectives and patient needs. Under PAS leadership, the patient voice is effectively integrated to enrich the value creation of the drug development process.

Understand Your Target Patient Community

The foundation for strategy development begins at the convergence of business objectives and patient needs

Build authentic Advocacy relationships

Our vast network of patient and disease stakeholders enables us to map the most effective influencers with a health condition and therapeutic area

identify key challenges earlier

PAS brings over two decades of experience working with patient communities to optimize the narrative that amplifies what it is like to live with a health condition

build brand goodwill

PAS strategically aligns and engages diverse stakeholders with common objectives to galvanize collective action to achieve mutual goals

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Best-in-class patient engagement

The foundation for strategy development begins at the convergence of business objectives and patient needs. Under PAS leadership, the patient voice is effectively integrated to enrich the value creation of the drug development process.

Strategy Development

The foundation for strategy development begins at the convergence of business objectives and patient needs

Disease Landscape Analysis

Our vast network of patient and disease stakeholders enables us to map the most effective influencers with a health condition and therapeutic area

Patient Testimony

PAS brings over two decades of experience working with patient communities to optimize the narrative that amplifies what it is like to live with a health condition

Stakeholder Development and Coalition Building

PAS strategically aligns and engages diverse stakeholders with common objectives to galvanize collective action to achieve mutual goals

Non-Profit Advocacy Organization Leadership

PAS brings a wealth of experience leading patient advocacy organizations, charitable and philanthropic foundations to maximize resources to advance their purpose

Public Policy Advocacy

PAS builds alliances with disease leaders and influencers to construct policies that maximizes patient access to high-quality care to improve health outcomes

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how Patient advocacy impacted our clients

The foundation for strategy development begins at the convergence of business objectives and patient needs. Under PAS leadership, the patient voice is effectively integrated to enrich the value creation of the drug development process.

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Creation of Centralized, Rare Disease Patient Initiative

Establish a centralized patient support effort that helped key stakeholders identify research, disease and treatment data.
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